Monday, November 28, 2011

Lego Tree spruces up St Pancreas

What has 600,000 pieces, reaches 40ft-high and welcomes travellers as they jump off the Eurostar? It’s the world’s tallest Lego Christmas tree.

Unveiled in the main concourse of St Pancras Station last week, the festive construction took two months to build and now dominates the shop-lined thoroughfare.
Children from Edith Neville Primary School in Camden and Copenhagen Primary School in Islington helped put the tree together, along with the Harpenden Explorer Scouts.
The successful construction is the latest piece of good news for the Danish toy-maker that announced a 25 per cent increase in its half year sales earlier in the year. Their success despite difficult times for retailers, has been put down to a return by parents to familiar brands they know and trust.



Duncan Titmarsh, the UK’s only LEGO Certified Professional, places the star on top of the LEGO Christmas Tree


5 comments:

  1. Now THAT is definitely "coolness captured"!!!

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  2. Wow lovely! Just I dunno I would be afraid that it would fall to pieces.

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  3. oh wow. I so wish I could see that in person. That is awesome.

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  4. that is awesome, we've got a Lego store in Rockefeller Center .. maybe next year the BIG tree there will be a Lego tree ..

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  5. my husband just said he can barely get 5 ft of legos to stand..lol..

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