Tomboy Fresh

I've recently discovered Fiona Simone. She's a rapper, artist and has a clothes line called Tomboy Fresh. 

She said this:

THE TOMBOY FRESH BRAND

Tomboy Fresh isn’t just a brand, it’s a statement. A tomboy is defined as a girl who exhibits boy-like characteristics and behaviour, including their less feminine style of dress and engaging in games and activities that are often physical in nature. While female masculinity is often tolerated in young girls, it is ostracized in older girls and adolescents usually resulting in social repression or public ridicule. Tomboy Fresh's mission is to inspire strength, courage and wisdom by presenting a brand that empowers the nonconforming female to take a stance and be heard. Our designs will bring gender inequality to the forefront mocking society’s stereotypes through sarcastic slogans, in attempt to eliminate the tomboy stigma.

She not only sounds cool, but looks it too.